What is Hartwall Long Drink? The story behind Finland's iconic drink
What Is Hartwall Long Drink? The Story Behind Finland’s Iconic Beverage
A Drink Born for the Olympic Games
The story of Hartwall Long Drink begins in 1952, when Finland hosted the Summer Olympic Games in Helsinki. To offer international guests a simple, fast, yet flavorful alcoholic refreshment, the Finnish company Hartwall developed a pre-mixed drink made of gin and grapefruit soda. The result? An instant hit.
What was originally intended just for the summer became a national cult beverage – loved by generations and deeply rooted in Finnish culture.
What Exactly Is a Long Drink?
The Hartwall Long Drink is a ready-to-drink cocktail, traditionally made from gin and grapefruit soda with an alcohol content of around 5.5%. It’s light, refreshing, and balanced between sweet and bitter – perfect for relaxing moments.
Today, in addition to the original, there are exciting variations such as:
- Lime
- Cranberry
- Sugar-Free (Zero)
- Extra Strong (8% alcohol)
A Cult Favorite Around the World
For a long time, Hartwall Long Drink was only available in Finland. But as Nordic products have grown in popularity, it’s now found in many European countries, in the USA, and online – for example, at LongDrinkClub.com. In the Netherlands and Germany, the drink has been gaining popularity for several years now.
How to Enjoy It Best
A Long Drink is hassle-free: Just chill it well, drink straight from the can, or pour it over ice in a glass. Ideal for:
- Sauna evenings
- Summer BBQs
- After-work hangouts with friends
- Anytime you crave something refreshing
Why Do So Many People Love It?
- Ready-mixed – no effort needed
- Refreshing, unique taste
- A true piece of Finnish culture
- Minimalist design & strong brand identity
Conclusion
The Hartwall Original Long Drink is more than just a beverage – it’s a piece of Finland you can take with you. Whether you’re just discovering it or have been a fan for years: this cult classic belongs in every fridge.
Curious to try? Discover the full range of Hartwall Long Drinks in our shop and bring a taste of Nordic joy into your home.